In 1949, during the height of the baby boom the founding of this French baby wear brand began.
Motivated by its passion for children’s apparel Absorba gives priority to making long lasting, top quality and functional clothes.
The brand is famous for designing and manufacturing clothes to fit baby’s body with incredible attention to detail. It is renowned for its constant product innovations.

Binky Bear

Binky Bear is a cheeky bear born in our very own town of Alresford in Hampshire. He features in a series of three wonderful photographic books set in real places.
Each book comes with a cute, take-out Activity Map so once you’ve read the stories you can then follow the Binky Bear Trail in each location. So let the kids lead the way as they hop, skip and jump into their own Binky Bear Adventures.


Bobux have been producing the best in quality leather shoes for children since 1991. Their all leather soft shoe range is highly regarded as the shoes that really do stay on!

Bowtique London

A fun accessories brand which includes hats and hair accessories.

Candy Bows

A full of fun UK brand designing hair accessories and offering a wonderful array of colourful pettiskirts.

Emile et Rose

Founded in 2002, in the historic estuary town of Topsham, near Exeter in Devon. It ontinues to flourish under the same family ownership. All of the design and distribution of the collections takes place at their studios in this delightful part of Devon.
Emile et Rose provides thoughtfully designed and complete outfits for babies, using soft comfortable fabrics that are also easy to care for.

Frugi Organic

A fabulous range of organic clothing from the tip of the south west coast of England founded in 2004.

This range comes up quite roomy in the baby sizes as the founder, Lucy, wanted to provide a lovely range of fun, quality clothing for those who love to use cloth nappies.

All their clothing is ethically produced in factories where all employees are treated with respect in a safe clean environment with good wages.

Frugi also donates 1% of their turnover every year to children related charities!


Hatley is a long standing family run company based in Canada which has proved popular throughout 38 countries worldwide. They are renown for their fun, sense of humour designs and superb made to last quality!


Creating original and innovative soft toys in London since 1999, Jellycat continues to combine luxurious fabrics with designs that are sometimes quirky, sometimes cute but always with a little something different that makes them stand out from the crowd!

All Jellycat toys are tested to and pass the European Safety Standard for toys: EN71 parts 1, 2 & 3 for all ages.

Lilly & Sid

Fun and funky boutique brand with many awards to their name! Created by a dedicated husband and wife team based in London. Super quality that just washes and washes.

Little Life

This award-winning brand has created a fabulous range of products for outdoor adventure.


This Spanish brand was launched back in the 1940s and is still one of the top designers in childrens fashion today. A fabulous range of classic and fun fashion with clever designs at a great price.

Question Everything

Question Everything was created by Angie Adams in 2012. A well designed award winning range of unique hand-smocked clothing for children often with a funky twist on design. Ethically made, comfortable to wear, practical to maintain and beautiful to look at.

Toby Tiger

Organic clothing with plenty of vivid bright colours, fun stripes and character appliques.

Weekend a la Mer

French lifestyle brand inspired by timeless nautical classics.


Albetta is a family business created in 1998 by Annabel and Marco. Inspired by Vietnamese handicraft skills they decided to make their own babywear collection and, over 20 years later, the Albetta collection has expanded to daywear, toys and accessories and is now sold in premium retail outlets in Europe, USA, Australia and Asia including Vietnam.

Albetta is committed to making beautifully designed, handcrafted garments and toys from sustainably sourced fabrics. Their certified micro factory in Saigon complies with standards set by the Ethical Trade Initiative. All their products meet strict international safety and quality standards.

Also part of the Better Cotton initiatives.